Besides the required features for an online payment platform, PayU offers you sales and marketing tools that will help you implement actions dedicated to attracting more customers
With PayU, you can develop and implement quickly an unlimited number of promotions and you will benefit from an automate management system and reports regarding the results and efficiency of your actions.
Suggest your customers the right products at the right time and encourage them to spend more on each visit! How? With cross-selling, the easiest way to increase your average order per visit.
Use cross selling and bring to your customers’ attention complementary products to the ones they initially intended to buy.
Once your end-customers complete an order you can offer them discounts for future orders, a special thank you note, or simply track and measure conversion rates. This is done with the AfterSale message – add a custom text or a special HTML script on the final page of the ordering system, after the payment is approved, in all available languages.
A very important feature of the AfterSale message is the possibility of inserting tracking tools scripts such as the Google Analytics, AdWords , Yahoo! Search Marketing script, in order to have accurate sales reports and observe conversion rates.
Developed to reduce the number of abandoned orders from online stores, the unfinished orders follow-up option allows you to directly contact the end-user.You could do that to find out why the order hasn’t been finished and to try to complete it.
The PayU integrated follow-up system offers the buyers a payment link which is valid for 48 hours. This way, they can return to the payment section of the order process and retry to pay. In such cases, your total number of completed transaction may increase by as much as 20%.
